Business Analytics
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Location Services, Mobile Apps and Personalization: Digital Transformation of the Customer Experience
By Shantanu Paknikar On 25 Jun 2015According to the KPCB Internet Trends Report 2015, the number of mobile phone users in the world over is 5.2 billion, with around 40 percent being smartphone users. With tablet computers also commonplace and wearable devices along with the Internet...
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Digital Enterprise: Consumer Engagement for Travel & Hospitality
By Shantanu Paknikar On 14 Jan 2015As enterprises adopt digital technologies such as mobile applications, business analytics and insights, social media, and cloud applications, there is a transformation happening in the way business is being done. One example is the need for digital consumer engagement –...
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