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In The News

  • Driving Revenues Through Personalised Segmented Content
  • Disruptive Technologies: Arriving At A Specification Document… Is The Biggest Challenge
  • Indian startup ecosystem… Older generation entrepreneurs
  • 2015: The Versatile 100
  • Top Technology Predictions for 2016
  • Bank Goggles: From One Touch To Touch Free Banking
  • Happiest Minds features in HfS Blueprint: Software Product Engineering Services
  • Happiest Minds strategies on innovation in 2015
  • When the Internet of Things met Analytics

Retail Trends: What to expect in 2016

The retail industry is going through the digital transformation phase, thanks to the disruptive technologies and trends including social media, smart phones, tabs, IoT, data analytics and cloud for enabling the sea of changes.

Friday, January 08, 2016   |  Source: Digital Doughnut

Driving Revenues Through Personalised Segmented Content

I recently read a statistic from analyst firm Gartner which stated that by 2016 89 per cent of marketers expect to compete primarily on the basis of the customer experience their brand, product and service delivers to the client or the consumer. A truly personalised user experience can make a customer feel highly valued, which is almost impossible to achieve through print or billboard adverts.

Thursday, January 07, 2016   |  Source: ITProPortal

Disruptive Technologies: Arriving At A Specification Document… Is The Biggest Challenge

Going with the norm treads a relatively easy path, whereas going against the flow brings its own set of challenges. If all that you do is try to disrupt what exists, the complications are that much more. Babu K.C., general manager and head, hardware practice, and Divya Sasidharan, engineering manager, both from Happiest Minds, talk to Dilin Anand and Priya Ravindran of EFY about dealing with disruptive technologies and the challenges that crop up along the way

Wednesday, January 06, 2016   |  Source: Electronics For You

Indian startup ecosystem… Older generation entrepreneurs

Soota’s startup story is as unique as it has shaped out to be. Being something of a serial entrepreneur, Soota started Mindtree in 1999 at the age of 58 and is now at it again, this time with a new start up called Happiest Minds, a next-generation IT company. After some three decades already in the IT sector, Soota believes that a late-stage entrepreneur like himself has several advantages. “If you have a good track record, it becomes easier to get funding at good valuations. I had a good plan to scale the company and I have a better network. Mindtree works in a crowded space. There are people out there who are doing similar things. So my biggest apprehension was always why a customer would come to us. But after the first four or five customers, I overcame that as well,” says Soota.

Wednesday, January 06, 2016   |  Source: Nri Achievers

2015: The Versatile 100

Coverage of Darshan Appayanna winning the Special Award for ‘Innovation Architect’ at CIO 100 Symposium and Awards Ceremony was published online on 4th January, 2016. The awards ceremony was conducted in September, 2015 to recognise and appreciate The Versatile 100 CIOs of the year.

Monday, January 04, 2016   |  Source: CIO

Top Technology Predictions for 2016

As 2016 approaches, we are gearing up for a very exciting year in technology and its business implications. We will see the renewed focus of CIOs towards enabling and empowering the business to provide customers a differentiated experience.

Tuesday, December 29, 2015   |  Source: BWCIO

Bank Goggles: From One Touch To Touch Free Banking

The retail banking sector has now entered the era of digital transformation. Advancement in digital technologies, social media, far and wide reach of mobile devices are now redefining the banking experience for all of us.

Monday, December 28, 2015   |  Source: NASSCOM Blogs

Happiest Minds features in HfS Blueprint: Software Product Engineering Services

The scope of this Blueprint was software product engineering services for ISVs and internet companies. We excluded software product engineering work for enterprises because it is still an emerging area and there is a lack of a common understanding among service providers of what enterprise work will qualify as ADM versus SPE. There are five service providers in our Winner’s Circle. They all have the scale and are making investments in technologies, design and IP capabilities to push this market forward. High Performers and other service providers are also capable of delivering high-quality services. I was also impressed by three small service providers Belatrix, Happiest Minds and Nexient which are new age software product engineering service providers without any legacy hangover. Their scale is very small, and practice areas are still evolving, but their direction is good. They all have a promising future if they are able to scale up with systems and process and able to maintain their focus.

Monday, December 28, 2015   |  Source: Horses for Sources

Happiest Minds strategies on innovation in 2015

The advent of Social-Mobility-Analytics-Cloud has led to digital innovation that has possibly led to disruption, thus providing channels for new businesses. This has led to differentiation in various aspects of customer experience. Of course, it started, at least 5 years back.

Wednesday, December 23, 2015   |  Source: Info Tech Lead

When the Internet of Things met Analytics

The Internet of Things (IoT) is here to stay and predicted to grow into a multiple trillion opportunity by 2020. So, discussions about the IoT are not new anymore. Alongside all these devices that can be connected, deployed and “read” using IoT, there is a newer discussion happening, revolving around Analytics and its applications for IoT. Internet of Things Analytics (IoTA), refers to the analytics around the vast amounts of data available from IoT devices.

Tuesday, December 22, 2015   |  Source: APAC CIO Outlook

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