{"id":3526,"date":"2016-05-12T06:38:44","date_gmt":"2016-05-12T06:38:44","guid":{"rendered":"https:\/\/www.happiestminds.com\/blogs\/?p=3526"},"modified":"2026-05-15T08:51:42","modified_gmt":"2026-05-15T08:51:42","slug":"a-key-element-of-digital-strategy-today-is-content-monetization","status":"publish","type":"post","link":"https:\/\/www.happiestminds.com\/blogs\/a-key-element-of-digital-strategy-today-is-content-monetization\/","title":{"rendered":"A Key Element of Digital Strategy Today is Content Monetization"},"content":{"rendered":"
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One global market and technology research firm, <\/span>guided by expert digital consulting services,<\/span> is increasing revenue dramatically through innovative digital content monetization.\u00a0 And by using a SaaS platform they\u2019ve achieved this in weeks instead of months<\/span>, a timeline often targeted by comprehensive <\/span>digital transformation services.<\/b><\/a><\/p>\n

The company\u2019s clients purchase high value market and tech intelligence reports and they are more than satisfied with the quality and quantity of the content they receive.\u00a0 Yet there are limitless opportunities to enrich existing content in ways that add value for their clients, thereby increasing revenue.\u00a0 With automated micro-segmentation, the company is also providing slimmed down reports instantly, for more price conscious clients.\u00a0 This has opened up a new market segment and a completely new revenue stream.<\/span><\/p>\n

How might your business apply these lessons and increase content-based revenue?<\/h2>\n

Here are three steps to get started<\/span>, frequently recommended by top <\/span>digital consulting services.<\/b><\/a>\u00a0<\/b><\/p>\n

First, analyze the content that you generate now for different customer segments.<\/span><\/p>\n

Second, ask yourself<\/span>, or your digital consulting services partner,<\/span> how you could customize content for high value customers in ways that they could realize more value and be willing to pay more.\u00a0 Take advantage of a SaaS platform that can do this for you automatically.<\/span><\/p>\n

Third, consider some cost conscious customer segments that may have an interest in your content, <\/span>often uncovered through digital consulting services, <\/span>but you\u2019re not serving now because your initial cost is too high for them.<\/span><\/p>\n

If so, you can offer free sample report summaries to this market segment.\u00a0 And perhaps offer a discount on the first few purchases to prove your value to them.<\/span><\/p>\n

I\u2019d love to hear your thoughts<\/span> on <\/span>digital content monetization<\/b><\/a>.\u00a0 In this fast-developing world of digital transformation, <\/span>fueled by advanced digital transformation services<\/span>, we can all benefit by sharing ideas with other people.<\/span><\/p>\n

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One global market and technology research firm, guided by expert digital consulting services, is increasing revenue dramatically through innovative digital content monetization.\u00a0 And by using a SaaS platform they\u2019ve achieved this in weeks instead of months, a timeline often targeted by comprehensive digital transformation services. The company\u2019s clients purchase high value market and tech intelligence […]<\/p>\n","protected":false},"author":140,"featured_media":1499,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[306,123],"tags":[971,233,1082,1495],"class_list":["post-3526","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-content-management","category-technology","tag-digital-content","tag-digital-transformation","tag-global-market-and-technology","tag-saas-platform"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t