{"id":5825,"date":"2017-06-15T12:13:02","date_gmt":"2017-06-15T12:13:02","guid":{"rendered":"https:\/\/www.happiestminds.com\/blogs\/?post_type=post&#038;p=5825"},"modified":"2026-05-15T09:13:48","modified_gmt":"2026-05-15T09:13:48","slug":"mantra-for-retailers-streamline-product-information-to-delight-customers","status":"publish","type":"post","link":"https:\/\/www.happiestminds.com\/blogs\/mantra-for-retailers-streamline-product-information-to-delight-customers\/","title":{"rendered":"Mantra for Retailers: Streamline Product Information to Delight Customers"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p>Managing <a href=\"https:\/\/www.happiestminds.com\/industries\/retail\/\"><em><strong>retail<\/strong><\/em><\/a> is a complex business. It starts with keeping all the attributes of your product information consistent across all platforms. That&#8217;s because your customers are everywhere today. They check out your products online and in store. They express themselves on chat boxes, send emails asking straight questions, buy using desktops\/tablets\/mobiles, call customer care and use all the devices at their disposal interchangeably in doing so.<\/p>\n<p>Ergo, your product information should better be accurate, high-quality, comprehensive, consistent and up-to-the-minute at all times, across all platforms. As your business expands, number of products increase, the chances of botching up only get higher.<\/p>\n<p>In this sea of complexity, one of the key differentiators in your growth story can be the<em> PIM solution<\/em> you implement. <strong>Pimcore&#8217;s <a href=\"https:\/\/pimcore.com\/en\/products\/data-manager\/product-information-management\">PIM Solution<\/a><\/strong> can be an answer to your retail needs, here&#8217;s why:<\/p>\n<p><strong>Retailers&#8217; Needs Answered with Ease:<\/strong><\/p>\n<p>In today&#8217;s changing consumer dynamics, where 72% of businesses have named improving customer experience as their top priority, a robust product information management system is vital for retailers.<\/p>\n<p>It&#8217;s no secret that retailers are grappling with the ever-changing product information requirements. They know it very well their customers are deluged with choices. If they don&#8217;t give their customers a consistent experience across all digital touch-points irrespective of the time, date, location, phase in the customer lifecycle, they stand to lose. With Pimcore&#8217;s PIM, integrating different systems, breaking down silos and managing data efficiently can put you on a trajectory of growth.<\/p>\n<p><strong>A PIM Solution that&#8217;s Simple yet Mature:<\/strong><\/p>\n<p>At the core, it&#8217;s all about managing the details about your products, like SKUs, specifications, core product data, digital assets, content, omni-channel data, metrics, and the works. And Pimcore does it like no other <strong><a href=\"https:\/\/pimcore.com\/en\/products\/data-manager\/product-information-management\">PIM software<\/a><\/strong>.<\/p>\n<p>Be it the drag and drop approach, quick and easy data entry and management or a context sensitive navigation, it&#8217;s a breeze to maintain data assets on Pimcore. Its unrivaled interface too, makes it simple to manage data from multiple domains within one consolidated platform. Besides, Pimcore can be a great fit with <strong>CMS, DAM<\/strong>, and <strong>Commerce<\/strong>, which can immensely curb your time-to-market.<\/p>\n<p><strong>Unmatched Data Integration, Management and Delivery:<\/strong><\/p>\n<p>As a retailer, your business&#8217;s success will always hinge on your ability to integrate, manage and deliver properly. Pimcore&#8217;s data integration is unique in every sense. It has the capacity to integrate into just about any IT environment. This is due to its API driven approach and &#8220;connect anything&#8221; architecture, so whether it&#8217;s Oracle, SAP, Navision or anything else, you can look forward to a seamless integration.<br \/>\nHaving rich product information in a flexible and agile data model, which is user-friendly, consistently organized, aggregated, classified, and ready for translation is one the biggest virtues of Pimcore.<\/p>\n<p>Retailers can expect a lasting information infrastructure support, which will secure them for the future and ensure data integrity.<\/p>\n<p><strong>Pimcore Helps in Carving Impeccable Customer Journeys:<\/strong><\/p>\n<p>In retail, user&#8217;s perspective reigns supreme. Every possible trajectory of a customer&#8217;s journey must be thought through distinctly and mapped out. Everything that a customer is capable of doing, the touch-points they might engage through, all their possible actions, the way they see it must be taken into account. And Pimcore&#8217;s PIM can be of excellent help in doing this. It will act as a powerful link between your data and your customers in every step of their journey. It can subtly guide them, which will eventually lead them towards decision making.<\/p>\n<p><strong>Wrapping Up:<\/strong><\/p>\n<p>Customer centricity may be the driving force in today&#8217;s retail environment, but that doesn&#8217;t take away the importance of other stakeholders such as suppliers, sales teams, online marketers, logistics departments and other units. It&#8217;s pertinent that they all work in perfect unison, minus any silos, in order to contribute towards creating a great customer journey. <span style=\"text-decoration: underline;\">Pimcore&#8217;s PIM<\/span> can give you a leading edge in making it happen.<\/p>\n<div class=\"pld-like-dislike-wrap pld-template-2\">\r\n    <div class=\"pld-like-wrap  pld-common-wrap\">\r\n    <a href=\"javascript:void(0)\" class=\"pld-like-trigger pld-like-dislike-trigger  \" title=\"Like\" data-post-id=\"5825\" data-trigger-type=\"like\" data-restriction=\"cookie\" data-already-liked=\"0\">\r\n                        <i class=\"fas fa-heart\"><\/i>\r\n                <\/a>\r\n    <span class=\"pld-like-count-wrap pld-count-wrap\">0    <\/span>\r\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Managing retail is a complex business. It starts with keeping all the attributes of your product information consistent across all platforms. That&#8217;s because your customers are everywhere today. They check out your products online and in store. They express themselves on chat boxes, send emails asking straight questions, buy using desktops\/tablets\/mobiles, call customer care and [&hellip;]<\/p>\n","protected":false},"author":137,"featured_media":10446,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[516,151],"tags":[872,924,966,1427,207,1445,203],"class_list":["post-5825","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","category-retail","tag-content-management-system","tag-dam","tag-digital-asset-management","tag-pim","tag-pimcore","tag-product-information-management","tag-retail"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.happiestminds.com\/blogs\/wp-json\/wp\/v2\/posts\/5825","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.happiestminds.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.happiestminds.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.happiestminds.com\/blogs\/wp-json\/wp\/v2\/users\/137"}],"replies":[{"embeddable":true,"href":"https:\/\/www.happiestminds.com\/blogs\/wp-json\/wp\/v2\/comments?post=5825"}],"version-history":[{"count":2,"href":"https:\/\/www.happiestminds.com\/blogs\/wp-json\/wp\/v2\/posts\/5825\/revisions"}],"predecessor-version":[{"id":15753,"href":"https:\/\/www.happiestminds.com\/blogs\/wp-json\/wp\/v2\/posts\/5825\/revisions\/15753"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.happiestminds.com\/blogs\/wp-json\/wp\/v2\/media\/10446"}],"wp:attachment":[{"href":"https:\/\/www.happiestminds.com\/blogs\/wp-json\/wp\/v2\/media?parent=5825"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.happiestminds.com\/blogs\/wp-json\/wp\/v2\/categories?post=5825"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.happiestminds.com\/blogs\/wp-json\/wp\/v2\/tags?post=5825"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}