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Case Studies

M2M Telematics Product Development for leading Technology Company

Happiest Minds helped the client upgrade market position of the product by incorporating solutions like Geo -fencing, Low Power Reengineering and Accelerometer.  

Online Reputation Management for Indian Conglomerate

The business requirement was to manage customer's online reputation and measure effectiveness of digital marketing campaigns and online customer engagement initiatives. Happiest Minds developed a one stop portal to manage online and social media marketing content, contact lists, coupons, directory…

Hadoop as ELT for Leading US Retailer

The business requirement was to reduce license cost, facilitate large volume aggregations with minimal impact on reporting. Our solution resulted in efficient data migration with a quick aggregation on a large volume of data.

Enterprise Data Warehouse Transformation & Multi Country Rollout for a leading Corporate Services Company

The project involved Remodeling the EDW Data Model with emphasis on Business Process Areas.The Data Warehouse built initially was leveraged to ensure the DW transformation was optimal.

Customer Scoring Model to Predict Cancellation Risk for Large ME Travel Agency

Travel Agency was facing difficulty in forecasting ticket cancellations (Both individual and Group). The requirment was to develop a robust response model which can identify customers likely to cancel the ticket, there by proactively avoid revenue leakage. Accurate demand forecasting…

Highly Available And Scalable Big Data Search

The requirement was to enable Quick search on huge volume of data. Our solution enabled fast and scalable processing of source feeds and Real time indexing of modifi­ed data.

Product Recommendation for leading US Retail Chain

Enhanced Product Recommendation System for 25,000 plus products across all retail stores (kiosk) and online stores results in improved Cross Sales from 10% to 12%. Machine Learning algorithms help in identifying similar products for new items / categories and creation…

Log Aggregation and Reporting For a Leading Customer Experience Company

The business requirement was to determine marketing effectiveness and consumer behaviour for a leading Customer Experience Company. Huge Click Stream logs of approx 10GB per hr were loaded and HBase/Hadoop was used to extract various statistical insights. Multi-level aggregation resulted…

Real Time Analytics on Stream Collection for a K12 Education Provider

Hybrid Solution facilitating Batch and Online activities give 360 degree view of student. Real Time Data Ingestion supports 100,000 messages / sec for 9 million users

They Streamlined The Process

Process streamlining of the pricing strategy of a leading pharma giant with a Pricing Analysis Tool helps plug revenue leakage of 2%.

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