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Birth of new age product companies in Indian silicon valley
By Sethuraman Janardhanan On 4 Dec 2014Birth of new age product companies in Indian silicon valley The tech startup scene in India is at an impressive juncture. At present, the country has over 10,000 tech-startups and close to 8000 new ones are coming up every year....
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Channel Optimization for Banks
By Sethuraman Janardhanan On 23 Jul 2014Channels are fast becoming an integral part of banking activities. In this age where customers enjoy best possible services across all industries, banks have to concentrate on and optimise their channel management strategies so that they are able to ensure...
Analytics Banking Customer Experience Digital Enterprise Innovation Technology
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Leverage Big Data: Push your customers from ‘just browsing’ to ‘sold’
By Sethuraman Janardhanan On 15 Jul 2014In today’s digital age, it is easy to understand where Werner Vogels, Chief Technology Officer, Amazon is coming from when he says, “ You can never have too much data – bigger is definitely better. The more data you can...
Analytics Customer Experience Digital Enterprise Digital Transformation Innovation Retail Solutions Technology
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Dynamic pricing strategy
By Sethuraman Janardhanan On 11 Jul 2014The days when the price of a product depended on the perceived value it gives the consumers and the price of a competing product, are fast fading. In today’s digital world the customer is spoilt for choices as virtual stores...
Analytics Customer Experience Digital Transformation Innovation Retail Solutions Technology
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Outcome based Pricing in Analytics Consulting & Services
By Sethuraman Janardhanan On 27 Sep 2013The world of IT services usually operates on a pricing or valuation model, which is either based on a Fixed Price system or a flexible Time & Material system. Increasingly, it has been noticed that customers expect their outsourcing partners...
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