Where is Retail Analytics Heading?By Pragya Sugandha On 25 Sep 2017
The retail industry is undergoing a metamorphosis, courtesy technological changes and adoptions. In this cut-throat market scenario, where online stores are slowly taking over, brick & mortar stores are also forced to adopt big data analytics to help achieve operational...
We Didn’t Start the Fire! We Retailed it!By Priya Thampi On 19 Sep 2017
The Retail Ecosystem is going through the toughest and biggest transformation in Customer Experience. With Devices, Channels and Market places, the competition is unprecedented, and the heat is rising. We have seen Social and mobile disruptions. Day by day the...
7 Big Trends of 2017 in Retail AnalyticsBy Pragya Sugandha On 4 Sep 2017
Business intelligence and data analytics are evolving rapidly in the fast paced world of retail. As the world of mobility and artificial intelligence combines with smart data analytics, retailers across the globe are able to experience accurate analytical experience useful...
Pricing, Profitability, and CustomersBy Anitha Rajagopalan On 14 Jul 2017
The customer is the king. And the key to unlocking the mystery of customer happiness lies in not just experience and intangibles. But something very fundamental and tangible - pricing. Every customer makes decisions in their daily purchases, influenced by...
Mantra for Retailers: Streamline Product Information to Delight CustomersBy Amit Pankaj On 15 Jun 2017
Managing retail is a complex business. It starts with keeping all the attributes of your product information consistent across all platforms. That's because your customers are everywhere today. They check out your products online and in store. They express themselves...
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