How Sound wave technology is revolutionizing payments and targeted marketing in retailBy Vidur Kaul On 17 Apr 2017
Technology driven innovation is redefining the retail sector. This includes omnichannel retail experience, in store analytics, personalized recommendations using proximity marketing solutions and so on. All these disruptive ideas are bringing in greater customer experience and increased opportunities for the...
Digital Transformation Omni channel Proximity Marketing Retail
The rising influence of E- commerce in the Automotive – AFTERMARKETBy Shantanu Shrivastava On 21 Feb 2017
The increasing influence of digital transformation is reshaping the global automotive industry. Automotive aftermarket, the secondary market of the automotive industry is also experiencing this paradigm shift from traditional legacy systems to the digitalized world powered by Big Data,...
Apps are Designed to Capture Mind ShareBy Gunendra Patil On 24 Mar 2016
The theory of shopping as ‘retail therapy’ is far more pronounced in a world dominated with the ubiquity of mobile. The portability of such devices makes them compelling windows into experiences that were never possible previously. Ease of access, superior...
Disruptive Technology Weekly Roundup – Feb 1st to Feb 8thBy Kiran Veigas On 5 Feb 2016
Technological innovations are redefining the retail shopping experience of the consumers. The boundary line between online and offline shopping experience is slowly blurring and adoption of an Omni channel retail experience is vital for the success of the retailers. Brick...
Beacons Customer Experience IoT Omni channel Retail Technology
Here’s what will drive the retail sector in 2016!By Gunendra Patil On 5 Feb 2016
The retail industry, which includes the rapidly booming eCommerce sector also, is all set for growth in 2016 as well. Digital disruptions has completely changed the dynamics of the retail industry in the past few years. And so, gauging the...
Beacons Consumer Engagement Customer Engagement Customer Experience IoT Omni channel Retail
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