Introduction Consumer Engagement is fast becoming the key to success of brands in the B2C space, in sectors such as Fast Moving Consumer Goods (FMCG), Retail, Travel, Hospitality, and Healthcare. The benefits of high levels of engagement are obvious and...

Consumer Engagement Digital Enterprise Innovation Solutions Technology

In today’s digital age, it is easy to understand where Werner Vogels, Chief Technology Officer, Amazon is coming from when he says, “ You can never have too much data – bigger is definitely better. The more data you can...

Analytics Customer Experience Digital Enterprise Digital Transformation Innovation Retail Solutions Technology

The days when the price of a product depended on the perceived value it gives the consumers and the price of a competing product, are fast fading. In today’s digital world the customer is spoilt for choices as virtual stores...

Analytics Customer Experience Digital Transformation Innovation Retail Solutions Technology

How does an IT Services enterprise become a thought leader and reposition itself? And how do you measure the intangible aspects of growth? It’s pretty common knowledge that the health of any business enterprise is determined by four most important...

Organisation Culture Solutions

The transition from traditional Customer Relationship Management (CRM) to Customer Experience Management is underway, and we are in the middle of it. To attract and retain customers, enterprises today not only need to manage their customers’ experience, but also do...

Analytics Banking Customer Experience Digital Transformation Innovation Insurance Solutions