Digital Transformation Blogs - Bigdata, IoT, M2M, Mobility, Cloud

Product Information Management

Product Catalog Effectively

How To Manage Your Product Catalog Effectively

Even in today’s highly developed business climate, enterprises often find themselves surrounded by countless vexing questions regarding maintaining their product catalogs. The absence of an efficient product catalog management strategy undermines the influence of your data and, in an era of ever-expanding product information, can leave your business far behind. On the other hand, a centralized catalog […]
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Connecting PIM with Digital Threads: A Vital Enabler

Smart manufacturing without robust data management capabilities is hard to imagine. The scale and diversity of manufacturing data, flowing across design, production, and distribution is massive. Over one terabyte of operational data, including engineering specifications, quality parameters, maintenance records, and customer feedback is generated daily. Manufacturing CIOs consistently invest in application integration strategies to get […]
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Data Enrichment

Strategies for Effective Product Data Enrichment in Distribution Channels

A recent study by Baymard Institute, an ‘independent web UX research establishment’  indicates that the average online shopping cart abandonment rate is a staggering 70.19%. This phenomenon is closely linked to the quality and relevance of product information presented to customers. Consequently, product data enrichment emerges as an essential strategy for businesses to thrive (and survive). […]
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product information management

Why an INTEGRATED approach to product information management is the way forward!

Enterprises across sectors deploy product information management (PIM) solutions for managing their product information across different systems. By centralizing vital product information, a strong PIM system is able to offer a complete, up-to-date view of the product as well as related information in real time to all stakeholders, including customers and business users. IS MANAGING […]
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Product information management strategy

Product information management strategy for enterprises in 2020.

In the current digital world that is competitive like never before, enterprises have realized the limitless power of data and information. They have begun paying attention to the way they present product information to users. Huge investments have been made toward product information management (PIM) systems to manage and share marketing and business information efficiently. […]
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4 Reasons Why PIM Holds the Key for Your Organizational Success

Enterprises are catching up with the evolution. From initially giving customers the right content to lap up, to relevant content becoming a key expectation of customers irrespective of the touch point – the rules of engagement have evolved drastically. For amplifying their market share, digital businesses must re-analyze their product information management processes and capabilities, […]
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Mantra for Retailers: Streamline Product Information to Delight Customers

Managing retail is a complex business. It starts with keeping all the attributes of your product information consistent across all platforms. That’s because your customers are everywhere today. They check out your products online and in store. They express themselves on chat boxes, send emails asking straight questions, buy using desktops/tablets/mobiles, call customer care and […]
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Digital: Delivering An Unparalleled Customer Experience

‘How, when, and where’ the digital customers engage, communicate, make purchasing decisions, and converse with brand has completely transformed. The digital age has ushered in a new era raising a new set of customer expectations. To deliver an unparalleled customer experience, businesses need to find a way to create a balance and make things simpler. […]
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