Insurance Policy: Impact of Data & Analytics Led Pricing Strategy on Customer Retention and ConversionBy Vidur Kaul On 9 Nov 2021
Introduction With increasing competition, insurers need to improve their competitive advantage by being more agile and dynamic with consumer behavior factors. Pricing is one factor that significantly influences consumer behavior, and thus insurers must turn to technology & data that...
RPA to Improve Contact Center PerformanceBy Vidur Kaul On 5 Jan 2018
RPA holds power to automate almost all the repetitive, mundane and rule-based tasks more quickly accurately and tirelessly, compared to a human being. It uses a machine (robot) that possesses tangible integration and automation capabilities which can mimic human interactions...
How Sound wave technology is revolutionizing payments and targeted marketing in retailBy Vidur Kaul On 17 Apr 2017
Technology driven innovation is redefining the retail sector. This includes omnichannel retail experience, in store analytics, personalized recommendations using proximity marketing solutions and so on. All these disruptive ideas are bringing in greater customer experience and increased opportunities for the...
Digital Transformation Omni channel Proximity Marketing Retail
Need for Digital Modernization in E-commerce Supplier On-boardingBy Vidur Kaul On 28 Oct 2016
Digital transformation is the fundamental driver for innovation and disruption in almost all the industry sectors including e-commerce. E-commerce space has grown beyond leaps and bounds with the widespread adoption of digital technologies and digital transformation trends. Apparently, the growth...
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