Retail
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Pricing, Profitability, and Customers
By Anitha Rajagopalan On 14 Jul 2017The customer is the king. And the key to unlocking the mystery of customer happiness lies in not just experience and intangibles. But something very fundamental and tangible - pricing. Every customer makes decisions in their daily purchases, influenced by...
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Mantra for Retailers: Streamline Product Information to Delight Customers
By Amit Pankaj On 15 Jun 2017Managing retail is a complex business. It starts with keeping all the attributes of your product information consistent across all platforms. That's because your customers are everywhere today. They check out your products online and in store. They express themselves...
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The Great American Retail Tech Disruption: Trends for 2017
By Happy Blob On 27 Apr 2017The retail industry is working with the philosophy of ‘Fail fast, learn quickly, move forward’. It’s a good motivator for them to invent, reinvent and accelerate into an era of changing consumer and product space. Disruption seems to have become...
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Why Gartner thinks 1 in 5 global brands will use AR for shopping by the end of 2017
By Happy Blob On 24 Apr 2017Imagine you are walking in a mall, passing by your favorite retail brand outlet, enjoying a visual treat on the mannequin, and just before you take a leap in your imagination, the store window shows “YOU” dressed in one of...
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How Sound wave technology is revolutionizing payments and targeted marketing in retail
By Vidur Kaul On 17 Apr 2017Technology driven innovation is redefining the retail sector. This includes omnichannel retail experience, in store analytics, personalized recommendations using proximity marketing solutions and so on. All these disruptive ideas are bringing in greater customer experience and increased opportunities for the...
Digital Transformation Omni channel Proximity Marketing Retail
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