big data services
Why Data Management Platform has Become a Necessity: Top 5 ReasonsBy Sneha Bangera On 13 Oct 2016
Personalized Marketing has become an important marketing strategy for organizations. As per a recent survey, 86% of consumers say that personalization plays a major role in their purchase decisions. 94% of the marketers agree that personalization is important for meeting...
The evolution of Big Data and its implicationsBy Eron Kar On 15 May 2015
The scope of Big Data in the world of Analytics is growing and changing dramatically, constantly evolving to redefine its self every day. Considering the amount of data generated to how they have been structured, Big Data offers enormous challenges...
How Major Brands Will Use Social Media Big Data in 2015 for MarketingBy Kiran Veigas On 7 May 2015
Social Media is a reservoir of robust amount of data both, structured and unstructured. The outcome of the extent brands will tap into them to generate actionable insights to optimize their marketing initiatives is limitless. From registering customer footfalls, brands...
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