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Measuring ROI of Retail Analytics
By Anitha Rajagopalan On 20 Nov 2015Why a retailer should monitor the impact of its shopper insights initiatives Big Data, fast data and the data deluge are taking the world of digital businesses, especially the customer-focused ones, by storm. Retail is no exception as more and...
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Store as Fulfillment Center: Omnichannel and the Future of Retail
By Anitha Rajagopalan On 13 Nov 2015Omnichannel has come of age for brick-and-mortar retailers. Traditional retailers have been on a slow yet steady adoption of digital technologies over the last two decades. First arrived e-commerce, which retailers took on as another channel for customer acquisition and...
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Happiest Holidays!(?) Retailers Must Hope for Best but Prepare for Worst
By Anitha Rajagopalan On 27 Oct 2015#1 Secure - Data, Infra, Network, PoS Security is of course paramount - securing your web, mobile and in store point of sale systems and also the network. It cannot be a last minute checkpoint. Your initiatives should have started...
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How to Create a Wow! Experience for Retail Customers?
By Anitha Rajagopalan On 3 Sep 2015In the era of customer experience, a new paradigm of solution design is evolving. The sheer number of technologies, products and platforms is overwhelming and businesses and service providers are at a loss to judge what best works and fits...
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10 Point Readiness Checklist for an In Store Pickup Initiative
By Anitha Rajagopalan On 29 Jul 2015Order Online Pick up In Store in most cases is the logical starting point to an Omnichannel Initiative. There are many elements to executing well on this sort of initiative. And it is not really as easy as it seems...
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