Trends in Campaign Management Industry and CapabilitiesBy Rohit Kumar On 8 Oct 2014
Most campaign management platforms provide three core capabilities: email marketing, website visitor tracking, and a central marketing database. In order to differentiate, companies have started providing additional tools as part of the integrated marketing management platform: Dynamic content generation, including...
These blogs might interest you
by Divya Sasidharan on 20 Jan 2021
by Arsalaan Kashif on 18 Jan 2021
by Sundar Ramaswamy on 31 Dec 2020
by Veena Sriram on 15 Dec 2020
Subscribe for blog updates