The Invisible Side of UX Design: Psychology, Judgment, and Intent
Often times, UX design is associated with tools, components, and design systems. Without a doubt, tools play an important role in the design process. We can take an idea from a rough concept and transform it into a fully interactive prototype. Design teams collaborate more effectively, work faster and stay aligned. Design systems bring consistency across teams and allow products to scale. But can a tool or design system tell why a design works for the user? The real work of UX design happens behind what we see—in human psychology […]





