Stop Digital Marketing from becoming SPAMBy Eron Kar On 17 Mar 2016
Technology, sometimes creates human problems and the irony is, we take refuge again in technology to solve such problems. Today it is widely believed that we truly live in a digital world. More than half of the world population and...
Digital Marketing Disrupted: It’s now about Consumer EngagementBy Shantanu Paknikar On 19 Feb 2015
As enterprises the world over go digital, one area that has already been 'digitized', at least partially, for some years now is that of marketing. Digital Marketing using channels such as e-mail, social media, and the web is fairly widespread...
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