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By Pragya Sugandha On 4 Jan 2018
Internet of things has not just been a buzz word in the last year, but has shown actual business ROI. With IoT leading the game in Industry 4.0, the technology has already proved its worth. Looking at the successful implementation of IoT in chosen sectors of manufacturing, telecom, energy, etc., even mainstream industries are looking at IoT as the accelerator to drive business objective and digital transformation. Business Insider predicts business spending on IoT solutions will hit $6 trillion by 2021. And the fact triggers more investments from into the promise of IoT—accentuating its potential to enhance the customer experience in practically every industry.
2018 won’t be a silver bullet year for IoT, but, nonetheless, IoT will witness a massive adoption and will lead to digital transformation and disruption unseen before.
While the industry is positively adopting IoT, there are multiple angles to IoT that are yet to be explored and expedited. 2018 will witness the expansion of IoT and penetration in more personal space versus the current business and industry use cases.
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Sr. Manager, Marketing, Digital Services at Happiest Minds. With 10+ years of experience in marketing, she likes to seek challenging position that needs innovation, creativity and dedication. Her areas of expertise lie in Digital Marketing, Marketing Communication and strategy, Content Marketing, Sales Enablement, Lead Generation and Vendor Management. In her free time, Pragya likes to paint, write and travel.
Pragya Sugandha Sr. Manager, Marketing, Digital Services at Happiest Minds. With 10+ years of experience in marketing, she likes to seek challenging position that needs innovation, creativity and dedication. Her areas of expertise lie in Digital Marketing, Marketing Communication and strategy, Content Marketing, Sales Enablement, Lead Generation and Vendor Management. In her free time, Pragya likes to paint, write and travel.
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