Why E-Commerce companies need AnalyticsBy Pragya Sugandha On 3 Oct 2017
Ever wondered why your recent purchase on Amazon felt so ‘easy’ and comfortable? You must have been surprised when a product you just browsed about on one of those e-commerce sites sort of ‘appeared’ on your Google or Facebook page...
How to Address The Challenges With Chasing Overseas Buyers: A Retail PerspectiveBy Salil Godika On 26 Jul 2016
Expanding sales beyond the local borders and targeting an international audience offers a great opportunity for retailers. However, it is quite challenging to predict the user behavior when sales expand beyond local borders. Here are some of the major challenges...
The Marketplace of Everything: What The Next Phase in Digital Trade Means for RetailersBy hmblog On 8 Jun 2016
We have all heard of the examples of AirBnB and Uber as the leading lights in the brave new world of sharing, but they really are just the tip of the iceberg. Recent estimates say that the sharing economy is...
Disruptive Technology Weekly Roundup – Feb 1st to Feb 8thBy Kiran Veigas On 5 Feb 2016
Technological innovations are redefining the retail shopping experience of the consumers. The boundary line between online and offline shopping experience is slowly blurring and adoption of an Omni channel retail experience is vital for the success of the retailers. Brick...
Retailers Race with the InternetBy Anup Das On 10 Dec 2014
Do shops need to worry about the e- intelligent customer in the era of e- commerce? The age of internet has brought about a significant change in the purchasing attitude of customers. The buying point has shifted from a brick...
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