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Retail and E-commerce are one of the first industries that recognized the benefits of using predictive analytics and started to employ it. In fact understanding of the customer is a first-priority goal for any retailer. In today’s competitive business environment…

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Any business (large or small) has only four channels to advertise and market: Print, Online, Radio/TV and Billboards. Various options available for these four channels are shown in Table 1.

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include similar tools to help people make connections internally in companies. Since it is likely that your employees have integrated social networks into the way they think, learn and solve problems, the typical learning management system (LMS) must also evolve…

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Information Technology Infrastructure Library (ITIL) is most popular framework for IT service management in fact for many businesses it is the basis for IT service improvement which talks about service management as a practice and in detail about service lifecycle.…

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Cloud based services add to the complexities of managing traditional security & compliance risks. Identifying and addressing risks associated with moving your data, applications and services are not the only thing that an organization has to consider. An organization also…

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In today's business scenario, data has undeniably become the lifeline of any enterprise that looks to create value for itself and its stakeholders. Technology is increasingly becoming the fundamental fabric across organizations, irrespective of industry, in the way they conduct…

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Today's corporate world is part of the battleground fighting against potential threats and attacks. Though the threat landscape is evolving rapidly, security has usually always caught up to gain the upper hand. This paper throws light on sophisticated types of…

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As acceptance of the Bring Your Own Device (BYOD) trend is fast becoming inevitable, applying corporate security policies to smartphones can pose even bigger challenges. Especially, if employees use personal devices for work (BYOD),   then any policy that restricts…

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Customer expectations and service channel advancement has been keeping pace with each other. With Customers doing more with their mobile devices and engaging for a quick resolution through peer-to-peer interaction, organizations have another channel to Get Closer to their Customer.

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Today, organizations rely heavily on cyber space to reach out to new customers and geographies, drive new business models and enhance operational efficiencies. However, given the increase in the number and sophistication of cyber threats and attacks, it's very critical…

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