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In The News

  • Market your innovation
  • Happiest Minds Hopes to Break Even by FY15
  • Indian IT’s Next
  • How Big Data Analytics Will Drive User Personalization for Retailers
  • IT will benefit from SMAC technologies in 2014 and beyond
  • Disruptive Technologies Rule
  • The demand for disruptive technology-based solutions is growing
  • Why Social Computing will be Important for Businesses in 2014
  • 2014: Confluence of SMAC technologies to transform business and operations
  • Predictive Analytics Redefines CMO Role

Market your innovation

It is often assumed that a company that innovates is bound to be successful; however it is not always so. The odds that an innovation will succeed in the market immediately are extremely low and there have been nstances of great innovations failing to capture the mind space of potential customers.

Wednesday, February 19, 2014   |  Source: Innowin

Happiest Minds Hopes to Break Even by FY15

Ashok Soota’s HappiestMinds has said it is on track to achieve its revenue target of $100 milion(Rs623 crore) by 2017 and will break even by end of fiscal 2015.

Monday, February 17, 2014   |  Source: Economic Times

Indian IT’s Next

The advent of cloud has been a great leveller, enabling small, nimble companies to compete more efficiently with large players, says Ashok Soota, one of the doyens of the Indian IT industry. For Indian IT, this is both a threat and an opportunity. Some traditional services might get automated, he feels.

Friday, January 24, 2014   |  Source: Business World

How Big Data Analytics Will Drive User Personalization for Retailers

Embracing analytics would help retailers to gain insights from the vast amount of structured and unstructured data.All this would offer seamless personalized experience to increase sales and superior customer service.

Wednesday, January 15, 2014   |  Source: DATAQUEST

IT will benefit from SMAC technologies in 2014 and beyond

Saritha Rai discusses India’s investments in SMAC technologies, which experts predict will be a leading business-technology enabler of the next decade.

Wednesday, January 08, 2014   |  Source: TechRepublic

Disruptive Technologies Rule

Friends and Fellow Bloggers, here’s wishing you a Happy New Year. Let’s see what’s in store for us. A time has come when we need to tweak technologies to simplify our lives. Tech solutions should have diverse applications in a number of verticals and not confine themselves to the corporate world.

Wednesday, January 01, 2014   |  Source: E&T

The demand for disruptive technology-based solutions is growing

“The demand for disruptive technology-based solutions is growing”- Salil Godika, Chief Strategy & Marketing Officer and Industry Group Head at Happiest Minds

Saturday, December 28, 2013   |  Source: MOUSEWORLD NOW

Why Social Computing will be Important for Businesses in 2014

“In 2014, we will see sentiment analysis to be done not just on social data but also data collected from e-mails, call center transcripts, feedback received in forms, surveys, and other forms of customer touch points”

Friday, December 20, 2013   |  Source: PcQuest

2014: Confluence of SMAC technologies to transform business and operations

Integration and confluence of social, mobile, analytics, cloud (SMAC) technologies will form the bedrock of future solutions, opines Salil Godika, Chief Strategy & Marketing Officer and Industry Group Head, Happiest Minds Technologies

Monday, December 16, 2013   |  Source: InformationWeek

Predictive Analytics Redefines CMO Role

As a CMO, I know firsthand how this role has changed over the years. While our basic objective has always been to map the organization’s marketing initiatives to its profitability, strategy and data-driven decision making have started to take center stage.

Sunday, December 15, 2013   |  Source: CMO.com

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