Why pay for full research report when the need is very specific? Why should the corporates not be able to pay-as-they-go or ‘pay-per-use’? Why can the analyst firms not make this ‘static large volumes of research’ material available to people who need ‘just that specific set of data which is contained in few pages of the same research’ dynamically at a fraction of the price of the full report and increase their market reach and influence? The good news is, this problem has just the right solution that every research analyst firm would need and irrespective of which industry and in whichever end-user market or technology area that the firm champions