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Developed SaaS Distributor Management Solution integrated with mobile Sales Force Automation for a CPG major. The solution delivered business benefits like accurate and timely actionable sales data, better planning of trade promotions and enhanced sales.
The business requirement was to manage customer's online reputation and measure effectiveness of digital marketing campaigns and online customer engagement initiatives. Happiest Minds developed a one stop portal to manage online and social media marketing content, contact lists, coupons, directory…