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Case Studies

Recommendation engine development and deployment for a large home improvement and appliance store

The business requirement was to create a recommendation engine- product to product and customer to product recommendation , which called for aggregation and analysis of data from multiple channels and multiple data formats including structured and unstructured ?les. Happiest Minds'…

Online marketing analytics Insight generation for top fashion Retail outlet in the US

The business demanded helping the client in focused targeting of their customers and identifying cross-sell and up-sell opportunities. Happiest Minds' solution processed massive amounts of structured and unstructured data in real time and increased cross-sell / up-sell opportunities by 5%.

Consumer Vehicle Accessories Solution for Leading Semiconductor Company

Happiest Minds implemented a Consumer Vehicle Accessories Solution for a leading Semiconductor Company. Cloud based Telematics Platform Development for the use cases of Pay As you Drive Insurance, Fuel Pilferage, Geofencing and Eco Drive was implemented.

Audit Analytics Solution for Leading Airlines

Happiest Minds solution for Audit Analytics for a leading Airlines which reduce revenue leakage due to fraudulent behavior by agent within/ across GDS (Global Distribution System).

Customer Scoring Model to Predict Cancellation Risk for Large ME Travel Agency

Travel Agency was facing difficulty in forecasting ticket cancellations (Both individual and Group). The requirment was to develop a robust response model which can identify customers likely to cancel the ticket, there by proactively avoid revenue leakage. Accurate demand forecasting…

Highly Available And Scalable Big Data Search

The requirement was to enable Quick search on huge volume of data. Our solution enabled fast and scalable processing of source feeds and Real time indexing of modifi­ed data.

Product Recommendation for leading US Retail Chain

Enhanced Product Recommendation System for 25,000 plus products across all retail stores (kiosk) and online stores results in improved Cross Sales from 10% to 12%. Machine Learning algorithms help in identifying similar products for new items / categories and creation…

Log Aggregation and Reporting For a Leading Customer Experience Company

The business requirement was to determine marketing effectiveness and consumer behaviour for a leading Customer Experience Company. Huge Click Stream logs of approx 10GB per hr were loaded and HBase/Hadoop was used to extract various statistical insights. Multi-level aggregation resulted…

Real Time Analytics on Stream Collection for a K12 Education Provider

Hybrid Solution facilitating Batch and Online activities give 360 degree view of student. Real Time Data Ingestion supports 100,000 messages / sec for 9 million users

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