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Overview

The exponential rise of data, easy access to information, the proliferation of smart devices and rise of smart technologies together present a huge opportunity and challenge for enterprises. Smart business analytics solutions are means to help enterprises decipher the data jumble and optimize that in context to their business. By taking advantage of Business Analytics Solutions and Data Science Consulting, enterprises can become more connected and truly smart. It can help them increase Share of Wallet and impact the bottom line by reducing revenue leakages and identifying fraud. It can also impact the top line with increased revenue, improved sales conversions, and enhanced customer experience.

Happiest Minds Data Sciences Consulting and Business Analytics Solutions help enterprises take effective data-driven business decisions and find innovative ways to strategize and optimize operations, and find new market opportunities.

Data Science Offerings

Data Preparation and Ingestion

Big data comes in various flavors, from different sources and in different formats which can be structured as well as unstructured. Data Preparation and ingestion involves the process of obtaining, importing, and processing of data for later use or storage in a database. We use proprietary tools for data preparation, management and Harmonization. We offer an entire lifecycle of data preparation:

  • Data Exploration
  • Data Cleansing
  • Data Changing
  • Data Shaping
  • Data Publishing for analysis
Statistical Modeling and Algorithm Development

We employ statistical methodologies, machine learning and a combination of both to build analytical models both on big data as well as conventional data. This helps improve data quality which in return helps answers business queries much faster. The Statistical Modelling service comprises of:

  • Data Analysis
  • Data Interpretation
  • Data Explanation
  • Data Presentation
Insight Generation

While Data preparation and Statistical Modelling are the basic process of Analytics, Insight Generation the finishing line for it. Insight generation is about collecting, organizing, retaining data, generating various analytic model from the data, analyzing the analytics models for actionable business strategies. Insight Generation extensively uses:

  • Data Mining
  • Model building
  • Business Insights
Insight Deployment

Putting Insight into action is the most important of all the process. Our Insight Deployment process helps put the analytical results in everyday decision making process and automating the decision. Writing back results of the analytical models to implement systems and deploying in a big data environment.

  • Write back of insights to existing processes and systems
  • Feedback loop to collect results of analytics implementation
  • Improvement of analytics processes based on feedback loop
  • Automation of predictive processes and systems using insights generated from analytics

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