Customer Experience
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Retail Therapy Through Customer Experience Management
By Adarsh Halwe On 28 Jul 2016The retail landscape is changing. From the traditional brick and mortar shopping experience, we are now witnessing the online retail revolution powered by digital and disruptive technologies including mobile, IoT, and analytics. At the same time, the physical stores are...
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How PIM Could Be Key for Great Omnichannel Experience
By Shashin Shah On 27 Jul 2016Managing customer-facing product information has become an important part of the customer experience in today’s multichannel world. The way organizations are persifying their businesses on online, offline, e-commerce, and m-commerce platforms, a well-managed and consistent product information across all devices...
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How Does An Organization’s Customer-Oriented Culture Deeply Impact Customer Experience
By Gopala Seruku On 30 May 2016“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” Peter Drucker We all have heard of Customer related concepts such as customer service, awareness, and sensitivity. These...
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How Big Data Analytics is Redefining the Travel Industry
By Gunendra Patil On 12 May 2016The smartphone penetration, fast mobile internet access, and social media influence has brought in unprecedented growth in the travel industry. Mobile travel space has grown in leaps and bounds over the last few years. Apart from multitudes of online travel...
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What’s your view on Digital Transformation?
By Douglas Macswan On 4 May 2016Many companies today are seeing that digital transformation can help them remain competitive and continue to create business value for their customers and themselves. Companies that are missing this opportunity risk losing their competitive position. And digital is not about...
Customer Experience Digital Enterprise Digital Transformation Disruptive Technology
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