SYDNEY and BANGALORE , October 27, 2016

Differentiated Solution for Driving Digital Transformation

Happiest Minds Technologies, a next generation Digital Transformation Company, today announced its strategic partnership with Fluent Retail, a leading Australian technology solutions firm, offering ‘Smart Fulfilment’ solutions for retailers.

Happiest Minds works with some of the world’s leading retailers offering next-gen solutions in Omni-channel commerce, in-store experience using mobility, advanced analytics and cognitive computing. The company specializes in driving the 3 R’s for Retail i.e., Reimaging customer experience, Re-engineering business fluidity and Reducing security risks.

Fluent Retail’s cloud-based Smart Order Management Platform enables retailers to exceed the ever-increasing customer expectations of Omni-channel delivery options with powerful functionality for Click & Collect, Ship from Store / Anywhere and Omni-channel Returns. The solution easily integrates into major e-commerce, POS, ERP and warehouse management systems.

“Happiest Minds’ focus is to leverage next-gen technologies to deliver digital transformation. Our strategy has been to differentiate with IP or partner with proven and specialized vertical solutions, for time to market advantages. The Fluent Retail solution extends our portfolio, by addressing a critical need for retailers to achieve fulfilment efficiency and choice in an Omni-channel world. We see this as a perfect complement for customers who are invested in commerce platforms like Magento or Hybris,” said Salil Godika, President and Retail Industry Group Head of Happiest Minds.

“Our vision is to be the benchmark for retail fulfilment platforms and our partner ecosystem is a vital to help us get there. We are excited about collaborating with Happiest Minds. Their track record in retail systems integration and delivering solutions for customer engagement, provides for a perfect alignment. Their global presence is something we can leverage as we extend the reach of this solution to other markets like USA & UK,” said Graham Jackson, CEO, Fluent Retail.

The integrated stack of offerings from Happiest minds and Fluent retail will help retailers to digitally transform business functionalities and implement best in class order management and fulfilment solutions.

About Happiest Minds Technologies

Happiest Minds enables Digital Transformation for enterprises and technology providers by delivering seamless customer experience, business efficiency and actionable insights through an integrated set of disruptive technologies: big data analytics, internet of things, mobility, cloud, security, unified communications, etc. Happiest Minds offers domain centric solutions, IPs in IT Services, Product Engineering, Infrastructure Management and Security. These services have applicability across industry sectors such as retail, CPG, e-commerce, banking, insurance, hi-tech, engineering R&D, manufacturing, automotive and travel/transportation/hospitality. As a Mindful IT Company, the focus is on ‘Being Mindful’ and ‘Doing Mindful’ which involves perceiving immersively, processing non-judgmentally and performing empathetically. 60 minutes in a week is committed towards inculcating a mindful approach within the organization, using a select set of tools and techniques. Headquartered in Bangalore, India, Happiest Minds has operations in the US, UK, The Netherlands, Australia, Middle East and Turkey.

About Fluent Retail

Fluent Retail is Australia’s leading order orchestration and real-time inventory management system. Fluent Retail turns customers into brand advocates by enabling retailers to exceed the ever-increasing customer demand for rapid, low-cost and convenient Omni-channel shopping options. This is achieved using Fluent Retail’s highly scalable true cloud platform, providing retailers with the automation, in-store tooling and smart order orchestration software needed to increase sales, reduce shipping costs, eliminate manual process, minimise the need for excess stock and to drive efficient use of inventory across the entire estate. Australian customers include Woolworths, Big W, Samsung, Oroton, EBay, Nine West, Bras N Things, French Connection, Ezibuy, Top Shop, Seed Heritage, MJ Bale, Metcash and Collect+.

Media Contact: media@happiestminds.com,, kathryn@benchpr.com.au