The thriving e-commerce industry has fundamentally changed the way people shop around the world and willingly or not, most businesses have adapted to appease their customers and keep the virtual cash registers ringing.
ClickAstra provides a smart approach to transform clickstream data and do analytics with Hortonworks Data Platform and Hadoop and its eco-system tools.
The modern customer is digitally empowered,and increasingly demanding, driving brand perception via social and online conversations.Increased competition from online stores where customers compare products in-store, then purchase online - show rooming — is becoming commonplace.
Social media has created an irreversible shift in the way we connect and share in our personal lives and-increasingly-in business. To successfully exploit the true potential of the Social Web in today's "always connected" consumer enviroment, Marketing and Technology are…
We are in the middle of a technology revolution that is happening in the area of mobile device and applications: for example, studies show that there will more mobile devices than people!